Marketing Mythbusters: 6 Overrated Content Marketing Tips You Should Reconsider
Sometimes, cliches are cliches for a reason. The so-called “golden rules” of content marketing are no exception. These nuggets of wisdom can be a helpful toolkit for budding content marketers, like a Swiss Army knife with just the essentials. But just as you wouldn’t use a corkscrew to hammer a nail, not every piece of […]
Boost Your Blog’s Readership with On-Page Optimizations
You’ve just hit “publish” on your latest blog post, after putting in lots of precious time crafting a masterpiece. It’s got everything – a catchy title, engaging visuals, and content so valuable it could be sold as a rare gem. But as the hours turn into days, your traffic remains stagnant, leaving you wondering where […]
Quantity and Quality: How to Create High-Caliber Content at Scale
Consistently producing content that hits the mark is crucial for attracting the attention you need to meet your goals. But as your brand grows, it can be challenging to increase your content output while maintaining the same level of quality. This is where mastering the art of content at scale comes into play. When done […]
51 Free Content Marketing Tools Dogeared Digital Recommended in 2023
In 2023, Dogeared Digital has been your trusty companion in the constantly evolving world of digital marketing. This year has seen a lot of changes, with new innovations in the field popping up every single day. We’ve kept our finger on the pulse of all the best free tools that help you reach your full […]
Evergreen Content: A Framework for Building Content that Lasts
Remember that old blog post still driving conversions? It’s no accident. While most content fades quickly, “evergreen” content continually attracts readers and leads for years thanks to its lasting value. The secret to content that stands the test of time isn’t luck or magic – it’s strategy that, when implemented properly, pays dividends. In this […]
What Are the Best Allocations for a $5,000, $25,000 or $50,000 Marketing Budget?
Marketing budgets come in all sizes, but impact stems from strategy over pure dollar amounts. How can companies optimize spending to drive results at any level? Here we explore how B2B and B2C organizations may strategically allocate budgets to maximize return. Before we jump in, it’s important to keep in mind that marketing strategies perform […]
Your Comprehensive Guide to Creating a Sustainable and Repeatable Content Creation Workflow + 30 Tools do it Right
In today’s world, content creation is the cornerstone of a successful marketing strategy. However, creating quality content consistently can be a daunting task without a well-defined workflow. It necessitates the synchronization of creativity, strategy, and execution. In this comprehensive guide, we will explore the key elements of a sustainable content creation workflow, providing you with […]
How to perform free market research to grow your business
Your audience is already telling you what they want. Are you prepared to listen?