A friend of mine said that he believes marketing is a job where you make people who don’t want to buy something buy it. Ouch… I respectfully disagreed. I believe that marketing is the art and science of pushing and pulling consumers and businesses through the purchase cycle. Sometimes marketing requires amazing content, sometimes it’s an unbelievable offer… and sometimes it’s the tiniest motivating nudge.
Gleam: Powering Over 45,000+ Customers
Gleam provides four different marketing applications that provide that nudge. They’re gateways for enticing a visitor to engage deeper with your brand – whether that’s sharing it via word of mouth, subscribing to an email list, sharing a social image, or earning rewards. Gleam marketing apps are fully integrated to your ecommerce, marketing platforms, and social channels to do the job… and can be run out of a single dashboard:
- Run Competitions – Build powerful competitions and sweepstakes for your business or clients. Our huge range of action combinations, integrations and widget features help you build a wide variety of campaigns.
- Instant Redeem Rewards – Easily craft instantly redeemable rewards in exchange for actions from your users. Perfect for coupons, game keys, content upgrades, music or downloads.
- Social Galleries – Import, curate and display content from social networks or run engaging photo competitions with our beautiful Gallery app.
- Email Capture – The smartest way to build your email list. Show targeted message or opt-in forms to the right person at the right time and sync them directly with your email provider.
Disclosure: I’m using affiliate links throughout this article for Gleam and other platforms.